WORK

A Prototype for Guiding Sales and Improving Customer Experience

A comprehensive roadmap for conversion improvement.

Nutrisystem, one of the world's leading diet brands, engaged FROM to identify areas of opportunity for improving conversions of their web site. FROM conducted user testing, and then developed a comprehensive roadmap for conversion improvement. FROM worked with Nutrisystem to create a prototype for an innovative new method of guided selling, and from provides ongoing support for the visioning of the web site and overall product strategy.